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If you’re one of the thousands of people who met and fell in love with freewheelin at the Democratic and Republican National Conventions this past summer, there’s good news for you.  Bikesharing may be coming to your town – soon.

For those of you who don’t know, Humana and Bikes Belong introduced the largest bikesharing program in America’s history . . . but just during the 8 days of the conventions (and the four days of Louisville’s idea festival ).  The program was such a success (we were awarded a WeMedia Game Changers award!) that we decided to create bcycle.

Freewheelin’s magic was in capturing the fun and ease of getting around on a bike.  And that spirit lives on in bcycle.  But where freewheelin was a human-intensive production, bcycle is based on swiss-efficient, custom-designed bikes and storage units so that the bikes are available 24×7x365.  And best of all, it’s backed by its own social network to make it easier to find routes, riding partners and available bikes.

Bcycle’s plan is to revolutionize bikesharing – and it’s off to a blazing start in 2009, selling systems into both Miami Beach and Denver.  We’re looking forward to great things as this program evolves, and we in the innovation center are proud to be a part of something that so good for both health and the environment.

To learn more, check out www.bcycle.com – there’s a “must watch” video there to introduce you to bcycle.

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DISCLAIMER ALERT: The ideas expressed in this post came out of my own head, were researched by my own eyes and were expressed by my own hands. They are not intended to serve as medical advice in any way, shape or form. And they do not reflect the views of Humana Inc. or any of its subsidiaries. I take full responsibility if you think this post is awesome or not awesome.

Freewheelin riders have included Members of Congress, mayors, movie stars, TV personalities, journalists, cartoonists, and an all-american football player (OK, so he works for us, but still).  But we were especially excited that a freewheeler has been appointed to the Obama administration.  The former mayor of Dallas, Ron Kirk, was nominated late last week to the post of US Trade Representative, a cabinet-level position responsible for developing and recommending US trade policy to the President.

Mr. Kirk experienced the magic of bikesharing in a ride with a group of Texan delegates to the democratic convention in Denver.  The 54-year-old spent a few minutes talking with me after his ride, and seemed to really enjoy the experience.

In announcing Mr. Kirk’s new post, President-elect Obama said that, “Ron will help make sure that any agreements I sign as President protect the rights of all workers, promote the interests of all Americans, and preserve the planet we all share.”  Sounds like a great job for a Freewheeler!

See below for the exclusive “Ron Kirk Freewheelin Interview;” hard-hitting journalism at its best . . .

;-)

Popularity: 1% [?]

{ 1 comment }

DISCLAIMER ALERT: The ideas expressed in this post came out of my own head, were researched by my own eyes and were expressed by my own hands. They are not intended to serve as medical advice in any way, shape or form. And they do not reflect the views of Humana Inc. or any of its subsidiaries. I take full responsibility if you think this post is awesome or not awesome.